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Wednesday, March 26, 2014

Georgian wine delights at ProWein 2014

26.03.2014. German wine enthusiasts are enjoying the unique taste of Georgian wine at the ProWein International Trade Fair for Wines and Spirits.

Sixteen Georgian Wine companies participated in the March 23-25 event, which boasted more than 4,500 exhibitors from 48 countries.

The ProWein fair in Dusseldorf, Germany, is one of largest wine fairs in Europe as it gathers winegrowers, winemakers and trade professionals from around the world.

The fair is an important event for Georgian wine producers to showcase their local brews and to establish new contacts, find potential customers and learn about the latest technologies and services.

Attending and being involved in the fair is also an important marketing opportunity where negotiations are held between exporters and distribution companies.

The ProWein fair also allowed Georgian wine makers to promote their products on to world-renowned and well-known companies.

During the exhibition, Georgian wine producing companies met with representatives of importers and distributors from Europe, Canada, the United States and other countries.

Georgia has taken part at the international exhibition since 2000, with the aim of promoting and raising awareness of Georgian wine in the international market.

Fourteen years ago when Georgia first appeared at the international event, only five local companies took part.

Meanwhile Deputy Agriculture Minister Iuri Nozadze, National Wine Agency chairman Levan Davitashvili and executive director of the "Georgian Wine" Association Tina Kezeli attended the German event.

Source

    Georgian Wine Catalogue      
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